Reinvention Studio Blog

To reinvent yourself and have a successful photography/video or graphic design studio, you'll need support.  Here's where you'll find articles to help you launch and grow your own creative services business.

Embracing Your True Self: Unlocking the Authenticity Advantage authenticity networking personal branding May 16, 2023

At the start of my entrepreneurship journey in 2014, I believed that I had to project an image of having all the answers. I launched a video production business after nearly 20 years of...

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Get Ahead of the Game: Using AI to Create More Effective Marketing Videos ai content creation video marketing May 01, 2023

If you're a small business owner, you know how challenging it can be to keep up with the ever-changing marketing landscape. However, with advancements in Artificial Intelligence (AI), you can now...

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Starting a Creative Business: Our Expert Guide business Apr 23, 2023

Are you dreaming of starting a creative business? Are you passionate about bringing your artistic vision to life and building a brand that reflects your unique talents and abilities? At Reinvention...

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The Importance of a Good Professional Headshot for Creatives and Coaches Jan 23, 2023

So I see you've been using that headshot for awhile.  It's terrible.   I mean it's bad.

Please tell me you didn't pay for that.  Ouch.

People at crime scenes take...

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The Power of On-Camera Confidence: How to Overcome Your Fear and Become a Camera-Ready Professional camera ready comfortable on camera on-camera confidence video production techniques Jan 10, 2023

What is On-Camera Confidence and Why is it Important?

When I was asked by TV’s Marc Summers to help create the pilot for what was to become Dinner: Impossible on the Food Network, it was a...

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Podcast Episode 002: Mindset of an Owner, and Why My First Studio Failed Nov 04, 2022

Do you have your head in the game?  In this episode, we talk about the distinction between four fundamental mindsets.

First, it's the Fixed Mindset vs. the Growth Mindset.

A Fixed...

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Three Major Concerns When Starting a New Photography and/or Video Business gear growth positioning Sep 08, 2022

Can we all agree that Twitter is terrible, full of trolls, and gives awful people a platform to spread venomous lies?

Yet, there are some good people on Twitter, and I can't help but check in once...

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How I'm Reading 4 Books This Week Sep 05, 2022

This week, I will read four books. How am I going to do that? Is it some kind of magic? And what for? We'll get to all that. Here are the books I'm reading this week…

By the way, I want...

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Welcome to the Reinvention Studio Lab Podcast podcast Aug 10, 2022

Hey, I'm Scott Markowitz. Welcome to the reinvention studio lab podcast. You're in the right place. If you wanna start a photography and or video business, but you don't know where to. or maybe...

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Pruning Your Suckers productivity Jul 23, 2022

When I was an employee, I was aware of things that could show up during the day that were non-productive.  Distractions showed up as emails from vendors inviting me to check...

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The Power of Relationships Jun 01, 2022

Having built a successful photography/video production company in this post-pandemic world, there's one thing that I've learned for certain:  No creative studio...

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A Manifesto For The Unfocused And Unfulfilled Who Are Creatively Drifting Through Life creative drifting focus overcreatarian Aug 16, 2021

I’m not a focused adult.

I know because I have tried acting focused, and it always resulted in my being uncomfortable and all too aware that I'm acting.

I turn odd shades of purple...

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